For those of you who are at work and wondering what is going on today in this historic voting day for our country (the United States of America), there are several sites that will give you approximate real-time results.
Read the rest of this entry »
Posted in: Random
Blogs have become a crucial component of the web. Anyone from a 15 year old on Myspace to big corporations are putting up blogs online. The blog has given a voice to basically anyone that wants one online. It has become a phenomenon and if you have a website and running a company, there is almost no better way to communicate and update your consumer then by blogging about updates, etc.
MarketingCharts reports on a research study sponsored by BuzzLogic called, “Blogs Influence Consumer Purchases More than Social Networks.”
Read the rest of this entry »
Posted in: Blog
Google has announced some more changes to its improvement on ad quality. These changes are coming right before the holiday season which is the quater of the year that literally businesses online rely on to make up for the year if they havent had previous strong quaters. Interesting these changes come at this time, although the changes seem to give the ads in low positions, a fair chance to compete and better calculate ad quality and ad rank.
First and foremost, it’s important to note that rigth from the horses mouth, and I quote, “Clickthrough rate (CTR) is the most significant component of Quality Score because it directly indicates which ads are most relevant to our searchers.” SO, Google is now stating and making it know (although who really knows right?) that your CTR is the most significant part of the algorithm to determine quality score and ad rank.
“As you probably have observed, ads in high positions typically earn better CTR than those in low positions, because ads in high positions are more visible to searchers. To calculate the most accurate Quality Scores, it’s important that the influence of ad position on CTR be taken into account and removed from the Quality Score.
Read the rest of this entry »
Posted in: SEM
It was last week I “attended” the Google Webmaster event which was online and had literally, a bunch of people online. Webmasters, SEOs, and more from all over the world asking questions at the same time, complaining about the quality of sound, joking around, it was chaos, but very cool at the same time. I think its pretty cool Google puts on these events to give beginners and even professionals the chance to ask questions about things that may not be too transparent, rumors, etc.
Today, the Google Webmaster Blog posted slides from the online event and I will post them here, below:
Read the rest of this entry »
Posted in: Google
