Video Opportunity for Publishers & Advertisers

Written by Pablo Palatnik on November 23, 2007

If you haven’t looked into online video advertising/marketing, it’s time you do. Online video is not a trend and only growing year after year. Check out my latest podcast HERE.

Is Chris Crocker A YouTube Genius?

Written by Pablo Palatnik on October 3, 2007

Okay, if you haven’t seen the Chris Crocker YouTube clip titled, “Leave Britney Alone”…You may be living under a rock or don’t watch late night TV or the Soup on E!

{Video Clip Contains Profanity}

You may look at this clip and think…”this guy is an idiot”…well MAYBE NOT. As dumb and ridiculous as this video may seem, it has been a genius marketing tactic by this guy. He had videos prior to this and this just took him all the way to the top with MILLIONS of YouTube views and appearances and publicity on late night shows like Jay Leno and Jimmy Kimmel.

Now, If he knew a bit about online marketing, this guy could have made thousands of dollars over night with this video through ads, etc. I may just start thinking of crazy videos to put up on YouTube and chart my results here.

WHAT’S YOUR TAKE?

Nike Launches Leave Nothing Commercial

Written by Pablo Palatnik on September 11, 2007

I had a post that was/is probably my most popular post to date, “The Best Commerical on YouTube and It’s Parody Hitting Huge Numbers.” I’ll start blogging on my favorite commercials…who doesnt enjoy a good commercial? As a marketer, of course, I love commercials…good ones that is.

Nike released thier new commercial this weekend in thier “leave nothing” campaign. I have to say, this commercial is insane! If you get a chance, watch it in HD somewhere. They (Michael Mann) did a great job at actually taking us inside the field. Maybe a similar concept has been done before, but this commercial takes it to another level.

As Marketing Daily reports (Media Post), ” The company says this year’s version, themed “Leave Nothing,” “captures the essence of football–pouring heart and soul into every day and every play, leaving nothing on the field by game’s end.”