Archive for the Social Media Category

The Social Media ToolKit

March 15, 2010 by Pablo Palatnik  |  No Comments

The Social Media ToolKit

Reading one of the best online publications for business owners out there, I came across what’s called a “social media tool kit” page on INC magazine which I thought, WOW, this one URL has so many GOOD resources for e-commerce

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Word of Mouth Still Triggers First in Social Media

March 12, 2010 by Pablo Palatnik  |  No Comments


This is one of the oldest truths and facts in the world, WORD OF MOUTH IS THE BEST MARKETING. Who do you trust more than a close family member, or friend telling you about a product or service? They ARE your best salesman.

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Promote Your Post with Facebook Ads

March 2, 2010 by Pablo Palatnik  |  No Comments


Facebook has found yet another way to monetize on users and/or companies sharing content on the web by adding a ‘promote’ option to users with Facebook groups to spread the word on content you think is worth spreading that can give you some sort of ROI, branding, etc.

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Why Your Business NEEDS A Facebook Fan Page

February 24, 2010 by Pablo Palatnik  |  2 Comments

Why Your Business NEEDS A Facebook Fan Page

Regardless of what your business engages in, either a service or product, it’s a great idea to have an established Facebook fan page.

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Can Google Buzz Really Go Up Against Facebook?

February 11, 2010 by Pablo Palatnik  |  No Comments


The new buzz out there is GOOGLE BUZZ. With the explosive growth and dominance of Facebook, Google wants to get its hands on the social aspect of the web. It dominates search, trying the smart phone biz, and almost NEEDS, if you want to make an argument, to also be a big part of the [...]

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Measuring ROI on Social Media

February 9, 2010 by Pablo Palatnik  |  2 Comments


Many companies are putting dollars now on social media marketing as that has been the trend for the past year and a half, moreso now. The real question and an issue regarding social media marketing is how to measure your ROI. eMarketer has a great post titled, “Measuring Return on Social Investment,” which talks about [...]

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Top 25 Social Media Websites In 2010

January 29, 2010 by Pablo Palatnik  |  No Comments

Top 25 Social Media Websites In 2010

Social Media is it! With Google integrating real-time search and social search in its universal search, social media has been more important than ever. In a current study, social media tops online marketers list in 2010.

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Social Media Tops Marketers List for 2010

January 27, 2010 by Pablo Palatnik  |  2 Comments

Social Media Tops Marketers List for 2010

The “2010 Digital Marketing Outlook” report found that 81% of the brand executives surveyed expected an increase in digital projects in 2010,

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The Pope and Social Media

January 26, 2010 by Pablo Palatnik  |  No Comments

The Pope and Social Media

So, if the pope is talking social media, it has to REALLY REALLY matter at this point, doesnt it? David Coursey at PCWorld had a great article titled, “Pope2you: What the Pontiff Knows About Social Networks”

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I Have Also Slept With Tiger Woods

December 17, 2009 by Pablo Palatnik  |  1 Comment


It seems as much as you can promote your business or brand using social media websites such as Twitter or Facebook, the social media sites can also have HUGE consequences and can really damage your business or brand as well. The thing with social media, like much of the internet, reputation management is very difficult [...]

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NHL Chicago BlackHawks Engage Using Twitter

December 17, 2009 by Pablo Palatnik  |  No Comments

NHL Chicago BlackHawks Engage Using Twitter

If you think only small to medium size businesses are using Twitter as a social media tool to connect using customers

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