Optimize Your Wordpress Blog with a Simple Plugin

Written by Pablo Palatnik on August 25, 2008

Wordpress blogs have been known to have good search engine optimization on site factors. The structure of a wordpress blog has been taken very well by the search engines and now there is a new wordpress plugin to strengthen the on-site factors of your blog.

Image taken from: seoresearcher.com

I always though one way to strengthen the optimization of each URL of course to make it more keyword rich for the engines to pick up on certain keywords was to add tags. The All-In-One SEO Pack Plugin gives you the ability to do just that.
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Achieving #1 Google Results Without a Link

Written by Pablo Palatnik on August 18, 2008

As competitive as it has gotten to get a #1 keyword search result in Google, it is still very possible to get the top spot. What If I were to tell you that you can get a #1 keyword search result in Google without having a single inbound link, would you believe me? Well…you should.

I started a website about 4-5 months ago when I started noticing traffic coming in from Google and Yahoo. I have Google Analytics installed on all my sites to always check my sources of traffic, etc. How am I starting to rank well for certain keywords WITHOUT having ONE inbound link? All I can tell you that it is simple site structure that is having weight within the search engine.

Given the fact that I’m ranking well for certain keywords and the long tail is playing a role, now I start a link building campaign and start optimizing the site to give it that boost for other words, etc.

CONTENT IS KING, yes. You’ve heard this before. It is imperative to have the right site structure and SEO basics that can really make your link building campaigns a great success.

Say Pagerank Update and Everybody Jumps

Written by Pablo Palatnik on July 18, 2008

Who knows when it will be, but of course Google will update its current value it gives to a site by updating the pagerank, if you don’t know what pagerank is, see image below:

Taken From: Maxgen Media

Anyway, Pagerank, though there is a big mystery about it and a lot of discussion about its worth to a site in terms of SEO relevance, etc, is thought to be a very good measure of optimization for your website, you may agree, you may not, but if your site goes from a PR 5 to a PR 3, you’ll be pissed and you know it, even if you think its irrelevant, just pisses you off…WHY GOOGLE? WHY?????

This blog was recently updated from a PR 3 to a PR 4, not that long ago either, I’d say about 2-3 months ago and I have seen no real SEO value in that except it maybe shows Google is crediting me for building more links to my site.

I’m not sure I have a real goal as to trying to reach higher pagerank which would be nice but it does feel good to see that little bar get greener and greener. Whether it matters or not, I think SEOs are Pagerank addicts…they may say they aren’t, but when the next update comes, watch the blogosphere go nuts…till then…keep building your links.

SEO Goes Mainstream

Written by Pablo Palatnik on July 2, 2008

As search marketers, we talk and breath SEO/SEM, etc. We also know that talking about SEO and the industry is almost like a little cult and while amongst the years its been growing, it has never been as big as industry as it is today with growing popularity amongst business owners for the want and need to optimize their websites.

Matt Cutts of Google was featured in a USA Today piece, “Google’s Cutts: Good directions drive traffic to your website,” which talks about SEO and he states 5 optimization tips:

1. Spotlight your search term on the page.

2. Fill in your “tags.”

3. Get other sites to “link” back to you.

4. Create a blog and post often.

5. Register for free tools.

Also, while watching CNBC, the CEO of EW Scripps was being interviewed about the break up of the media company into two divisions. TV an Digital. While he talked about their hot properties online, he spoke about the importance of SEO and SEM into their strategy for growth!