Archive for the Online Marketing Category

Content is King…For Everything

August 23, 2010 by Pablo Palatnik  |  1 Comment

Content is King…For Everything

The most famous saying in search engine optimization is…CONTENT IS KING. And, for the most part…it really is.

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How Every SEO Should Look At Google (Image)

July 30, 2010 by Pablo Palatnik  |  No Comments

How Every SEO Should Look At Google (Image)

Google itself has a good amount of information and ideas you can gather for your PPC or SEO. Just by looking at some quick factors from the search results (if you expand the search results which im sure over 90% of people don’t) many ideas can be gathered.

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Do You Have An Integrated Online Strategy?

March 2, 2010 by Pablo Palatnik  |  No Comments

Do You Have An Integrated Online Strategy?

While many of us in the online marketing field work day-in and day-out on our own online marketing strategies and those for our clients, It’s never been more important to have an integrated online marketing strategy as the scope for branding is so large

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5 Growing Start-up Businesses Online You Can Do

January 12, 2010 by Pablo Palatnik  |  No Comments

5 Growing Start-up Businesses Online You Can Do

Inc.com had a great article titled, “9 Businesses You Can Start In Your Pajamas in 2010.” Most of them, are online based. People are always asking for ideas or what they can do from home.

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5 Ways to Make Money Using Twitter

December 15, 2009 by Pablo Palatnik  |  No Comments

5 Ways to Make Money Using Twitter

Twitter is one of the fastest growing social websites on the internet. Where there is people, there is always a chance to monetize. Inc.com has a good image of how to monetize Twitter in 5 ways.

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Paid Search or Third Party Leads for Lead Buying Companies?

December 10, 2009 by Pablo Palatnik  |  No Comments


An interesting post at eConsultancy regarding how companies generate and buy their leads. Lead generation is a huge industry, especially online. Companies in the sectors of life insurance, health insurance, insurance in general, mortgage,

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Online Marketing and eCommerce Tips for Black Friday and Cyber Monday

November 25, 2009 by Pablo Palatnik  |  3 Comments

Online Marketing and eCommerce Tips for Black Friday and Cyber Monday

So, this is crunch time for us online marketers and online retailers. This is where we have to really step up and be on our A-game

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PPC Tools: Using SEMRush to Optimize Your PPC Campaigns

November 2, 2009 by Pablo Palatnik  |  2 Comments


Using web tools whether you’re working on SEO or PPC is just as important as a mechanic using the right tools to fix your car, or a dentist having the right tools to fix your mouth. At the beginning, I always used to work “blindly” and never relied much on tools but maybe some free [...]

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10 Ways to Generate Traffic To Your Blog or Website

October 22, 2009 by Pablo Palatnik  |  9 Comments

10 Ways to Generate Traffic To Your Blog or Website

I hear all the time, and read on forums, people who start blogs and go for about 6 months to a year, after that time,

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Providing Your Customers Information Paves The Way

October 22, 2009 by Pablo Palatnik  |  2 Comments


Creating and writing good content has always been the KEY to SEO. Regardless of how many good outbound links you have, how you structure your on-site page optimization, what will optimize well in the engines and for the end-user (the consumer) is the content you provide.

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Do You Have An International Audience Visiting Your Website?

October 5, 2009 by Pablo Palatnik  |  No Comments

Do You Have An International Audience Visiting Your Website?

If you are in the business of online retail and ship to other countries than the United States, you know the variables that go into customers abroad. Shipping methods, etc, one big key element of that difference between a domestic and international customer is language.

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