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August 23, 2008 by Pablo Palatnik | 2 Comments
It was nearly midnight or later when the Obama camp announced its pick for VP, it is senator Joe Biden as you must’ve heard for now. Many who want to know more about Joe Biden probably did the same thing, GOOGLE’d him! Of course, as online advertisers, this is when opportunity knocks for traffic and [...]
August 23, 2008 by Pablo Palatnik | 1 Comment
In the coming days or weeks, you’ll see some changes in your adwords account as Google has announced changes in their quality score algorithm. Quality score though probably one of the most transparent (and not really) guidelines Google gives to advertisers, as some out with further improvements. • Quality Score will now be more accurate [...]
August 8, 2008 by Pablo Palatnik | No Comments
“Hackers Inflitrate Facebook,” an article posted in USAToday explaining how some hackers are using Facebook, the worlds largest social networks, or at least one of them, points out a statistic I found very interesting. Google Blogger (Blogspot.com), is host to 2% of the worlds malware software according sophos, one of the largest computer security firms [...]
July 29, 2008 by Pablo Palatnik | 1 Comment
As most of you know, Google Knol has already rolled out into what many believe will become the 2nd Wikipedia on the web. Does it have any comparisons to Mahalo? Maybe…But Google is Google and whatever they do and decide to move forward with can very well impact the search results in the coming months. [...]
June 4, 2008 by Pablo Palatnik | No Comments
Loren from SEJ just reported that Google Finance is now offering Real-Time Stock Quotes! I think that’s something impressive and really worth noting. Yahoo Finance actually charges for that service and to get real-time stock quotes, you basically have to have a brokerage account. Google has really been competing in this financial news sector with [...]
June 4, 2008 by Pablo Palatnik | No Comments
I’m not sure if this is new or not from Google search, but if you type in the name of a movie, the first result will be a search result to show you the movie trailer of the movie you’re searching for and allows you to enter your zip code to show you local show [...]
June 1, 2008 by Pablo Palatnik | No Comments
Because of strict quality score guidelines and the need to bid on hundreds if not thousands of keywords to get the most possible traffic, I said screw Google. You have Yahoo, which is a huge search engine with billions of monthly searches and lower CPC prices, you have Microsoft, also with billions of searches and [...]
March 18, 2008 by Pablo Palatnik | 1 Comment
I attended the Orion Panel at SES New York today and I have to say, it blew my mind as far as what I heard and thought about. For the first time, I thought about the impact on search marketing (both organic and paid) universal search has had on searchers behavior. (not a PalatnikFactor.com image) [...]
March 13, 2008 by Pablo Palatnik | 1 Comment
So, if you thought you had everything figured out with Google’s quality score and they wouldn’t be making any changes anytime soon, think again. Inside Adwords announces sites with slow loading time will be penalized by its quality score algorithm. “As part of our continuing efforts to improve the user experience, we will soon incorporate [...]
January 22, 2008 by Pablo Palatnik | 1 Comment
There are so many concerns in the industry about Google becoming an ad agency, I personally already consider Google to be one. Forget its purchase of Double Click, Google itself is the most powerful site on the internet driving millions and millions of users each day and displaying millions of ads daily and being the [...]
January 9, 2008 by Pablo Palatnik | 4 Comments
It was Aug. 10, 2007 when I made a blog post about Google TV. This was a post I made based on the idea I had about Google making its own TV and how it would monetize channels. Today it came true in a sense. Forbes reports (amongst many others,) Google will launch Google TV. [...]
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