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Google | PalatnikFactor.com

Archive for the Google Category

Google SuperBowl Ad Makes A Huge Statement

February 8, 2010 by Pablo Palatnik  |  No Comments

Can you remember the last time Google did TV advertisement? Why would they? They pretty much OWN most of the search market share and without any TV advertising, seem to get far ahead. But as of last year, BING got a little share of that market share and keeps advertising their new engine on TV.

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Google Leads in Best Search Demographics

December 15, 2009 by Pablo Palatnik  |  No Comments

So, who uses Google? I think most of us reading this blog right now do, and probably a large percentage of the world does as well to search the internet. Nevertheless, there are those who use Bing and Yahoo, among others to search. Search isn’t always done in search engines as people also use eBay [...]

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How Google Detects and Protects Advertisers from Invalid Clicks

May 20, 2009 by Pablo Palatnik  |  1 Comment

We all know that click fraud can be very costly for advertisers. It can make all the difference in the world for a campaign if in a month you get a good amount of click fraud so we’re all very weary. I think we have all been the victims of click fraud at one point [...]

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Finding Your ROI Through Google Analytics

April 16, 2009 by Pablo Palatnik  |  1 Comment

This morning, the Adwords Blog put a quick post on some analytics tips and found one to be the most useful to users who are still not using analytics to track campaign effectiveness and gather other pieces of data that can make your campaign really successful. “The Google Analytics AdWords Campaigns report (in the Traffic [...]

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Googles Webmaster Chat Review

October 30, 2008 by Pablo Palatnik  |  No Comments

It was last week I “attended” the Google Webmaster event which was online and had literally, a bunch of people online. Webmasters, SEOs, and more from all over the world asking questions at the same time, complaining about the quality of sound, joking around, it was chaos, but very cool at the same time. I [...]

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Google Beats Wall Street Expectations with Q3 Earnings

October 17, 2008 by Pablo Palatnik  |  No Comments

Today, at about 4:30pm, Google announced its Q3 earnings for 2008 and they are more than positive. With the economy being the way it is and advertisers tightening their budgets to control their ad spend, Google still came out on top.

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Google is All About Saving Energy

October 16, 2008 by Pablo Palatnik  |  No Comments

I think the world views Google as just a search engine and/or an advertising company and/or an information company which they are all of the above.

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Google Claims to Not Set Bid Prices for Keywords

October 6, 2008 by Pablo Palatnik  |  No Comments

Google Claims to Not Set Bid Prices for Keywords

Reading the latest article in the New York Times regarding the Google/Yahoo deal which I won’t get into in this post, “Google Deal With Yahoo Draws More Opposition,” I saw a quote that I think many will disagree with and something that needs to be addressed.

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Google PageRank Update is Official

September 29, 2008 by Pablo Palatnik  |  3 Comments

The Google pagerank update seems to have been updated web wide this weekend (September 27th) and the PalatnikFactor.com went from a PR 4 to a PR 5. I’ve actually seen many sites lose pagerank with this update. Should you really be concerned with pagerank? No. I have to admit, I was really happy to see [...]

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Help Change the World with Google

September 25, 2008 by Pablo Palatnik  |  2 Comments

…and this is why I love Google. How many times have you had a great idea and thought if you actually did it, it would bring about change for everyone? Maybe you have…maybe you havent, but here is a great opportunity to think of one, or if you already have one, here is the opportunity [...]

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Google Chrome Gains 1% Market Share Worldwide in 24 Hours

September 9, 2008 by Pablo Palatnik  |  1 Comment

It can only happen with the most popular online company in the world, Google, that within 24 hours of releasing a product, it gains 1% market share WORLDWIDE. Many thought Google Chrome would hurt IE more than any other browser, also, if you remember the story I posted on Search Engine Journal, “Yahoo Taking Users [...]

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