Archive for the 'Entertainment Marketing' Category

Aug 20 2007

The Next Internet Millionaire- Finally an Interesting Reality Series

Joel Comm, one of internet’s most popular entrepreneurs within the industry has launched a reality show online, The Next Internet Millionaire. I had the chance to see Joel speak at the Affiliate Summit here in Miami this summer.

The Next Internet Millionaire

Joel has done some impressive things online such as start ClassicGames.com which was acquired by Yahoo! in 97’ and now is Yahoo! Games. Also, Joel wrote a NY Time Best-Seller book, The Adsense Code.

This is pretty exciting as it’s at least the first time a show online launches that I’ll be watching every time there is a new episode. There are 12 contestants competing for a grand prize of 25k cash.

The first episode is already out and I enjoyed it. The most interesting I found in the episode that I think we can ALL apply is SimpleOlogy, the simple science of getting what you want. The example put fourth was to make two points, map out your day, and make a point from start to finish. For every time you do something to meet your end goal in your day, you keep making that line straight. Every time you deviate from that point, you make the line skewed. The shortest way between two points is a straight line.

Thought of the day: In our complicated lives, we forget the simple things can make the biggest difference.

Watch the first episode HERE.

2 responses so far

Aug 15 2007

Which Users Are Dumbest? Google, Yahoo, or MSN?

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I wanted to really try to see how I can scale this test, but it’s very hard considering the large market share Google holds in search.

But I did manage to find one way to do it. There are still more people, than I’d like to think, that enter the search engine such as Google and type in Yahoo.com or Yahoo.

Let’s see how many people in each search engine are doing that:

Keyword: Google.com
Google Search: 13,123,302 Yahoo Search: 6,561,651 MSN Search: 3,280,826

Keyword: Yahoo.com
Google Search: 10,022,366 Yahoo Search: 5,011,183 MSN Search: 2,505,592

Keyword: MSN.com
Google Search: 3,106,588 Yahoo Search: 1,553,294 MSN Search: 776,647

Considering the search volume between Google & Yahoo, it seems they can equally be as dumb, but MSN always had a better demographic. More adults search on MSN than kids, and teens.

One response so far

Jul 20 2007

Harry Potter Dies In The End

I JUST READ THE HARRY POTTER BOOK and He does infact die in the end. Did I spoil it? Just kidding. I DIDN'T READ IT SO THAT IS NOT THE ENDING (I DONT THINK). Watching the news, there really is a tremendous craze for this last book.

I was thinking of a little arbitrage strategy for this and searched for its trend in Google. Maybe purchasing Harry-Potter-Dies.com and run it through the engines & write some content:

harrypotterdies.png

Keyword: does harry potter die (Not One Ad Is Being Served)
Hotness: Mild/Medium

NOTE: I dont know why the Google image doesnt show a number to display what search volume its talking about but Im guessing it's pretty large. Leaks make for big news.

[Update: Thinking to switching the title of this post to "how to get hate mail in the quickest amount of time"]

8 responses so far

Jun 22 2007

Myspace Using Trojan Evolve Ads On Home Page

I’ve had one comment and two emails telling me my post, “Fox Against Condoms But Ok On Myspace”, was me looking for condom ads to basically write the story and stick it to Fox since their ban of the commercial on their channels for being “graphic”.

Here you go guys…front page, TWO ADS for Trojan Evolve on the HOME PAGE. WOW! I have sent this over to Bill O’Reilly (he is the one that covered this story and would love to get his response to this). No response yet…will keep you posted.

Here is the screen shot when I went to the Myspace homepage a few minutes ago:
myspacecondomads.jpg

One response so far

Jun 21 2007

Fox Against Condoms But Ok On Myspace

Against condom ads are we? I guess Fox has different views of what should be shown or sold on TV than what is shown or sold online. Is it not ok to promote safe sex on television? Fox has banned or censored a commercial promoting condoms on its channels.

Here it is:

Wait! Fox owns Myspace right? A younger demographic uses Myspace than watch Fox News.

buycondoms.jpg

Follow up to this post: Myspace Displaying Trojan Ads on Front Page

3 responses so far

Jun 20 2007

Bill Gates For President in 2008?

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If Bill Gates ran for president in the next presidential election, would you vote for him? Its been said many times that running the country is like running a company, the United States of America is the largest corporation in the world. Would you keep George W. Bush as CEO of a company you worked for if you had a chance to vote for your CEO?

Why Bill Gates? (Not in any particular order) There are so many reasons I can go into but here are some quick ones (taken from BillGatesForPresidnet.net):

1. Bill is rich.
Let’s get this one out of the way. Yes, we believe being absurdly rich is a good thing for any presidential candidate. Why? This candidate could make a great statement by paying for his or her campaign from his or her own pocket. We honestly believe this to be extremely important. Large corporations don’t sponsor candidates expecting nothing in return. Even when elected, Bill won’t need to scoop up tax-payer’s money: he has more than enough.

2. Bill is rational.
Rational thinkers rule. We know quite a few people may argue with us when we say we’d rather have a rational thinker taking decisions that impact our lives than someone who just ‘goes with his guts’, or ‘goes with what the pope has to say’. We however think rational thinking is crucial in a global context, a context in which not everyone is a Christian, a Muslim or a Jew.

3. Bill isn’t selfish.
With the Bill & Melinda Gates Foundation, Bill has already shown the world he’s not a selfish man. Some people might call giving to the poor and supporting the needy liberal, but we prefer calling it responsible. We believe the United States with Bill as president would act more responsibly not only in its foreign policy but also when it comes to handling social problems within the US. Bill says: “To whom much has been given, much is expected.”.

4. Bill knows management, and he can prove it.
Being president is more than saying yes or no. It’s decision-making at the highest level and it’s constantly keeping your guard up. In his many years at Microsoft, Bill has shown us he’s an exceptional manager. Bill can not only handle pressure, he’s used to it.

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