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March 8, 2010 by Pablo Palatnik | No Comments
One of things that can literally take your e-commerce business down quick is online fraud. As online sales grow, so does fraud and its something that needs to be taken very seriously
December 21, 2009 by Pablo Palatnik | No Comments
Facebook, like many other social networking websites, has been trying to find a way to monetize its millions of users for sometime now.
December 2, 2009 by Pablo Palatnik | 3 Comments
I was and have never been an email guy. My main focus in online marketing has been SEO, PPC, and Social Media, and when you put them all together,
November 30, 2009 by Pablo Palatnik | No Comments
Cyber Monday is making its own stand against Black Friday as online shopping has been increasingly the shopping method of choice for most holiday shoppers, and well, shoppers in general, mostly from ages 45 and under.
November 13, 2009 by Pablo Palatnik | 1 Comment
We all know we are in a recession and though the current situation may seem better than it was at this point last year, online retailers, as well as physical retailers nationwide are still very much seeing the effects of a weak economy with sales slowing down to consumer savings, etc. Online sales in the [...]
August 22, 2009 by Pablo Palatnik | 6 Comments
If you’re involved in the e-commerce game, you probably love to learn about successful players in the space, what they do, what their top executives do, believe, etc. Inc.com has a great article on co-founder, Marc Lore, of Diapers.com.
August 17, 2009 by Pablo Palatnik | 1 Comment
For those advertisers that have been running Adwords for quite sometime, Quality Score is something we have come to get very familiar with over the past 2-3 years. It determines a few things in our campaign. In the Google Adwords blog, there is a guide to Quality Score that explains a few things. For those [...]
August 4, 2009 by Pablo Palatnik | 2 Comments
In this series of the Palatnik Factor interviews I’ll be interviewing David Farache, Vice President of Fortune3, an e-commerce shopping cart software company located in Doral, Florida. Fortune3 has been around for over 10 years providing small to large business with e-commerce platforms to sell products online. I sat down with David and asked him [...]
April 29, 2009 by Pablo Palatnik | No Comments
No matter what the news says, how hard times are, the online retail sector is prevailing in this down turning economy. In Q1, most sectors were down but e-Commerce has actually rose an impressive 11% in the first 3 months which is very positive for times like these.
April 15, 2009 by Pablo Palatnik | 1 Comment
The Invesp.com blog had a great interview with Bruce Clay on SEO for eCommerce stores.
April 14, 2009 by Pablo Palatnik | No Comments
The Google Retail blog has a good interview with Les Moeller from Booz & Co.
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