Archive for the 'Affiliate Marketing' Category

Jun 07 2008

GoldenCan.com - Affiliate Data Feed Solutions

Published by Pablo Palatnik under Affiliate Marketing

When it comes to affiliate marketing, there are a few ways we can run our offers as publishers. Personally, I've been backing out of affiliate/CPA networks and taking different routes. Currently I'm taking a liking to Amazon, they offer an incredible amount of options for affiliates (they call them associates) and they pretty much carry everything under the sun.

I found out about GoldenCan, an affiliate data feed solution which is very cool. I got an account and messed around with it for a little bit. The way it works is unique.

GoldenCan

"4th Click™ Merchants:
You will Share every 4th click with GoldenCAN
When you use a 4th click merchant, you share 25% of your traffic with GoldenCAN. For every 4th Click™ generated from a GoldenCAN Integration towards merchant's web site, GoldenCAN will replace your affiliate site id with its own and subsequently receive affiliate commission should the 4th Click™ convert into a sale/order/lead. "4th click" does not mean 4th sale. 4th click may or may never convert to a sale. "

GoldenCan has a good amount of merchants already such as Overstock, eBags, GoToBabys.com, and many many more. You already need to be signed up to these merchants for GoldenCan to work for you.

If you want to make your life easier and want a simple way to have feeds on your site based on keyword or a site, goldencan simplified the process for you.

So for example, lets say I want to create or have a digital camera store and want to have all digital cameras from Overstock and Amazon displaying on my site. I go to Goldencan, create a keyword based "store", choose both merchants I want to work with, and Goldencan automatically creates simple code to place on your site which creates the feeds of digital cameras to your site.

It's really one of the best tools that I have seen for publishers in a long time.

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Apr 17 2008

$1,695 in One Day and $13,395 in a Month

Published by Pablo Palatnik under Affiliate Marketing

I have never really post financials about certain things I do but the reason I am doing this is because I want people to know and understand making money online is very possible, just takes time and patience. You win some, you lose some, but you never quit! Not if you can avoid it.

As I still use this campaign, I can't reveal too much but I will tell you some of the things I've done that have worked. This was a campaign for lead generation in the financial sector.

One Month:
fam1-copy.jpg

One Day:
fam2-copy.jpg

Notice the conversion rates! YES, different channels will give you different conversion rates but the trick is to have the right landing page. Testing takes lots of time. You hear everyone saying test, test, test. While I agree 100% testing is very important, reality is most people dont have the time to change a landing page a few times and A/B test each landing page. My advice, make the best, simplest, quickest way for the user to perform an action while making your landing page look nice. Try to have all your information above the fold of the monitor and centered.

How did I generate traffic?

- PPC. PPC is the quickest way you'll generate traffic to your site. Bid on as many related keywords as possible and see how many ad groups you can make that will be relevant to your product/service. Google's quality score is killer so make very tight ad groups and try to have dynamic text to follow the QS guidelines.

While these numbers arent GREAT, this is with one campaign and if you keep trying things, eventually, you'll find something that sticks, and like most things, they also end…could be a short period of time…can last for a while.

I'm starting my own affiliate program for a site that is working well for me, if you're interested, shoot me an email at pablo @ etrendmedia.com. I am only accepting certain people to join this program.

3 responses so far

Jan 15 2008

PepperJam Network Launch- The Next Generation of Affiliate Marketing

Published by Pablo Palatnik under Affiliate Marketing

OK, if you’re in the search marketing or affiliate space, this is probably the 100th blog post you’ve seen announcing the launch of the PepperJam Affiliate Network.

Why so much attention? It starts from the top with CEO Kris Jones. Kris has been an industry figure not only defining and shaping the industry in some ways but also being able to build the fastest growing search marketing agency in the U.S., an Inc. 500 company. Pepperjam has become a household name and has now expanded to becoming a CPA network.

I was invited to do BETA testing and I had to say, it will be one of the coolest interfaces you’ve ever seen. Also, what makes the Pepperjam network unique is its transparency which is a big issue and a concern for affiliates and I think it has been for sometime in the industry.

PepperJam Affiliate Marketing

Here are some highlights and reasons you should join the PepperJam Network:

- Pepperjam Network addresses two of the most significant shortcomings found on other existing affiliate networks: (1) poor, unreliable communication tools and (2) lack of affiliate transparency.

With Pepperjam Network, affiliates and advertisers can communicate in real-time via Pepperjam Chat™, thereby providing a reliable communication system to build stronger, more profitable partnerships.

Pepperjam Network provides advertisers with an unprecedented measure of affiliate transparency, which helps to establish trust, protect brand integrity, and lays the groundwork for open, long-term, profitable relationships.

- Pepperjam Network uses Web 2.0 technology to provide affiliates and advertisers with an easy-to-use, clean interface.

- Pepperjam Network offers industry leading SID-level tracking and reporting (great for sophisticated search marketing affiliates)
Continue Reading »

One response so far

Oct 09 2007

Affiliate Marketing with David Adams from CPA Affiliates

I had the pleasure of talking to David Adams of CPA Affiliates today on the latest episode of the Palatnik Factor podcast titled, "Affiliate Marketing For The Average Joe." We've all heard the get rich affiliate marketing stories already. I talked with David about strategy, choosing offers, and other things.

Tune in to "Affiliate Marketing For The Average Joe" Now!

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Jul 11 2007

A Look Inside Affiliate Summit East 2007

IT WAS MY SECOND DAY, the third day of the show as it had started Sunday. I was only able to make it from early morning to about late noon. Haven’t been to an Affiliate Summit yet or to any other conference exhibit hall yet…check out what it looks like…(this was in the AM before it got going). Walk with me…

I was able to catch the keynote session In the morning with Mark Papia from Fox Interactive and Rob Nice (I’m not sure if that’s how you spell his last name) product manager of Pay-Per-Action from Google.

It was a great session with a lot of insight from insiders. It’s nice for a change to hear insiders talk other than people talking and speculating about the companies themselves from these two giant companies.

It lasted for about two hours so they pretty much touched on many things. I was able to capture video of Mark talking about the changes from past to present and future of Myspace. It cut off a bit but…close to the end of what he was saying. Here it is:

Here is Mark Papia talking with WebProNews a bit further on Myspace:

Shoemoney had a good show last week on Net Income regarding conferences and how each differs from others in the industry. He described last years Affiliate Summit which really hits it with how it was this year.

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Jul 10 2007

Affiliate Summit East Miami 2007 Day 1

For everyone who came here from another state or country to the Affiliate Summit Conference here in Downtown, Miami must be in love with my city. UNLESS, you’re not really into 95 degree blazing hot and humid Miami summer heat.

Due to prior commitments I couldn’t stay for the whole day but this conference is GREAT. It’s my first Affiliate Summit, and if you’re in the affiliate marketing space, you really need to make your way to one of these. There is no better and more effective way than making contacts and meeting the people behind these companies. It's a conference you actually come out of really gaining great contacts in the biz.

I thought maybe the dates of Ad:Tech and Affiliate Summit were to close together but they are COMPLETLEY different. Affiliate Summit had many faces I recognized and a great opportunity to network. e-Mail networking will never replace the Face-to-Face interaction.

The one session I was able to attend was about monetizing your page which I will get into in a later post this week for you bloggers or webmasters that have a site that has traffic but can’t monetize on!

If you’re attending the summit and see me walking around aimlessly as I usually do…stop by and say hello. A shoutout to Shawn Collins for the pass…he put the affiliate summit together and is doing a great job. Check out his blog: Affiliate Tip Blog

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