Is 2006 SEO Still Relevant?
January 15, 2010 by Pablo Palatnik
I was doing some research online, LIKE A GOOD SEO!….and came across a post on SEOMoz.org titled, “Long List of Link Searches” written by one of my fav guys in the industry, Rand Fishkin. This post was written on the SEOMoz blog in Oct 26, 2006.
In this post, Rand goes over how to find backlinks through the search engines through various queries you can input as I think it was the technique most used by SEOs then to find relevant back links. Let's look at some of those tactics (through the post he used snowboard equipment as the keyword to find backlinks for):
The Obvious
Basically, we're seeking every possible permutation of the term/phrase - links from any of the top ranking sites (#1-100, depending on competitiveness) will provide high value. As you go down the list, you can also use these modified terms/phrases to get extra results from the other sources.
* snowboard equipment
* "snowboard equipment"
* snow board equipment
* "snow board equipment"
* snowboard
* "snow board"
* snowboards
* "snow boards"
Advanced Operators
Then use the engines' advanced query parameters with the basic phrase. As we refine in this manner, the number of pages that still provide value shrinks - I'd probably look at the top 30-50 results maximum.
* allintitle:snowboard equipment
* allinanchor:snowboard equipment
* allinurl:snowboard equipment
* allintext:snowboard equipment
Alternative Search Sources
The main indices are great ways to define value, but adding in some alternate sources for link searches can help to diversify. The engines might not always consider these sources as important (which is why I'd stick to only the highest profile sites/pages in these results), but they can often be great sources for traffic.
* Google News - snowboard equipment
* Google News Archive - snowboard equipment
* Yahoo! News - snowboard equipment
* Technorati - snowboard equipment (sort by authority, too)
* Del.icio.us - snowboard equipment + del.icio.us/tag/snowboard and del.icio.us/tag/snowboarding, too
* Ask.com Blog Search - snowboard equipment
* Google Blog Search - snowboard equipment
* Wikipedia Search - snowboard equipment
* DMOZ Search - snowboard equipment (check the categories, the sites and the sites listed in the relevant categories)
The list goes on in the post....do you still find these techniques relevant to your SEO?
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