Guide to Google Quality Score (Video)
December 5, 2008 by Pablo Palatnik
Google has released two video which explains quality score which seems of great help to beginner advertisers and also talks about Quality Score updates.
Ad Quality Basics:
Quality Based Bidding Improvements:
More stories on PalatnikFactor.com about Quality Score:
- Google Announces Improvement on Ad Quality
- Google Adwords Improves on Quality Score
- Worry About Ads Before Conversions
- #1 Quality Score Factor in Google: Quality Ad
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Comments (7)
I’ve had problems with QS from the beginning. I have a jobs web site and I’ve set some very relevant keywords that are both found in good density in the landing page and in the text ad. Anything more would be keyword spam.
Google however still thinks the landing page is not relevant. I think there is a bug in their algorithm. I’ve made everything required in the guide. This is may landing page:
http://www.itjobhunt.com/ro/?ad=jobs
The page is not in english but if you change the language on the page you will see it in english too.
I’d really need some help!
Hi Bitstar,
Let me try and help you out a bit. Let me ask you some questions and lets see where we are this point with your campaign?
1) How many keywords are you bidding for?
2) How many keywords do you have per ad group?
3) Do your ads have the keywords you are bidding on?
Just a note, looking at the source of your site, there seems to be a lot of Java Script if im not mistaken…I dont think Google looks at that favorably on a landing page.
I would make it a lot more simple html if possible but the site in itself doesnt look that bad at all.
**You have no keywords for any of your ALT tags.
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