Google Explains Inbound Links
October 10, 2008 by Pablo Palatnik
As part of its link week in the Google Webmaster blog, they touch on inbound links. We all know how important and critical inbound links are, especially from authoritative websites. For being Google and their knowledge of their algorithm, the post doesnt go too much into detail but the general stuff every SEO already knows.
How do these signals factor into ranking?
Let’s say I have a site, example.com, that offers users a variety of unique website templates and design tips. One of the strongest ranking factors is my site’s content. Additionally, perhaps my site is also linked from three sources — however, one inbound link is from a spammy site. As far as Google is concerned, we want only the two quality inbound links to contribute to the PageRank signal in our ranking.
Given the user’s query, over 200 signals (including the analysis of the site’s content and inbound links as mentioned above) are applied to return the most relevant results to the user.
Some tips that Google suggest:
-Start a blog
-Participate in blogs
-Provide a useful product or service
You can read the Google Webmaster Post Blog Here
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Comments (2)
good post, which they explained a bit more on the whole inbound link. Google needs to get more in depth!
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