Affiliate Marketers Promote Offer on Television: GetMyFreeLaptop.com

Written by Pablo Palatnik on July 14, 2008

If I wasn’t involved in the world of affiliate marketing, I never would have guessed that the commercial I saw on TV was an affiliate marketing commercial and it surprised me more than anything to see it. There may have been past affiliate marketers doing TV commercials to promote their sites, but this is the first time I saw with affiliate marketing eyes, and a damn good way to promote it and entice people.

If you’re an affiliate marketer, you know all about freebie offers…Free laptops, free ipods, etc. Here, an affiliate marketer is promoting free laptops by making a commercial for GetMyFreeLaptop.com, which is a site that by entering your email and probably filling out a few different offers from “sponsors,” you will recieve a free laptop…yeah…right.

Anyway, while you may agree or disagree with the ethics of promoting such offers, I have to admit it’s a good way offline to generate leads and convert, especially with such an enticing product for consumers who will believe it.

Free Backlinks Checking Tools

Written by Pablo Palatnik on July 7, 2008

Here is a list of quick way for you to check backlinks to your site. These are all free tools you can find around the web but thought I’d make a quick list for those of who you want to find some fast and always come back to this post as a resource. I listed very few because most you will find perform the same action, so here are quick good ones.

Backlink Checker – I really like this tool a lot. Gives you the pagerank for the link that is pointing to your site.

Domain Pop- This tool is cool in the sense that it breaks down backlinks by sites. It’s different so…that’s cool!

Backlink Watch – Another very cool tool. Tells you the pagerank of the sites linking to you, and ANCHOR TEXT (super important and useful).

Market Leap – This tool allows you to compare your backlinks to competitors, check search engine saturation, and keyword verification.

Domain Backlinks Checker – Another tool that breaks it down by .com, .net, .org, etc.

Romow – Quick snapshot for a quick backlink site evaluation and other useful info.

SEO Goes Mainstream

Written by Pablo Palatnik on July 2, 2008

As search marketers, we talk and breath SEO/SEM, etc. We also know that talking about SEO and the industry is almost like a little cult and while amongst the years its been growing, it has never been as big as industry as it is today with growing popularity amongst business owners for the want and need to optimize their websites.

Matt Cutts of Google was featured in a USA Today piece, “Google’s Cutts: Good directions drive traffic to your website,” which talks about SEO and he states 5 optimization tips:

1. Spotlight your search term on the page.

2. Fill in your “tags.”

3. Get other sites to “link” back to you.

4. Create a blog and post often.

5. Register for free tools.

Also, while watching CNBC, the CEO of EW Scripps was being interviewed about the break up of the media company into two divisions. TV an Digital. While he talked about their hot properties online, he spoke about the importance of SEO and SEM into their strategy for growth!