SEO Goes Mainstream

July 2, 2008 by Pablo Palatnik

As search marketers, we talk and breath SEO/SEM, etc. We also know that talking about SEO and the industry is almost like a little cult and while amongst the years its been growing, it has never been as big as industry as it is today with growing popularity amongst business owners for the want and need to optimize their websites.

Matt Cutts of Google was featured in a USA Today piece, “Google’s Cutts: Good directions drive traffic to your website,” which talks about SEO and he states 5 optimization tips:

1. Spotlight your search term on the page.

2. Fill in your “tags.”

3. Get other sites to “link” back to you.

4. Create a blog and post often.

5. Register for free tools.

Also, while watching CNBC, the CEO of EW Scripps was being interviewed about the break up of the media company into two divisions. TV an Digital. While he talked about their hot properties online, he spoke about the importance of SEO and SEM into their strategy for growth!

Share and Enjoy: