Advertise on Walmart.com via Yahoo

Written by Pablo Palatnik on June 6, 2008

In the latest effort to placate restless investors, Yahoo president Sue Decker has laid out plans for building the company’s online advertising , including a deal to sell all the display and video ads on Walmart.com.

This seems like a great contextual advertising opportunity for many advertisers who are looking to really increase traffic and get exposure through a site that drives a great deal of traffic.

Walmart.com Traffic: