Make Your Business Green, Market Your Business Green
May 14, 2008 by Pablo Palatnik
You may not think much of it as a business stand point, but you should. Going green is becoming important to many people, as it could even make or break their decision to buy from you. As “Going Green†is becoming an important trend to many. If your business is “greenâ€, they may just buy from you because of it compared to your competition.
Ever since Al Gore’s movie, “An Inconvenient Truthâ€, the awareness to save and preserve our planet has been a very important issue that has caught the attention of the world, young to old. As many can make many efforts to make some changes in your home and personal lives, many are taking these same practices to their business. If you have, you should show it, capitalize on it. It matters.
Here are some tips to green your business I’ve got from different sources:
- Cut Water Waste (leaking faucets, etc.)
- Use Better Paper, and Less of It
- Turn off lights and unplug electronics
- Buy less toxic cleaners
- Set computers to sleep and hibernate when inactive, and lose the screen savers.
- Stock bathrooms with postconsumer recycled tissue products.
- Reduce commutes
- Open the windows or doors
- Replace high-energy-use light bulbs, fixtures, and equipment.
You can do a lot more by getting creative and find ways to minimize electricity and use environment-friendly products.
As you try to be or you are a green company, make sure you let your consumers know. You can state anywhere on your website that you are a green company or get certified as a green company by getting a seal on your website. One company that does this is the Green Business Alliance.
You can also check out GreenBiz.com for more info on going green and green business practices.
Random Posts
Comments (1)
Great article – we love that it’s “cool” to go green as well as beneficial. Glad to see more blog posts on this topic.