Comments on: No More Landing Pages? http://palatnikfactor.com/2007/06/27/no-more-landing-pages/ Online Marketing for Dummies Tue, 28 Jun 2011 09:22:30 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Mariam Melul http://palatnikfactor.com/2007/06/27/no-more-landing-pages/#comment-3848 Mariam Melul Thu, 12 Jul 2007 05:05:59 +0000 http://palatnikfactor.com/2007/06/27/no-more-landing-pages/#comment-3848 I don't know much about this subject, but i just wanted to drop by and say helloooo!! you can erase this after reading it.. don't want to mess up the blog thing. Un besoteee! :) keep up the good work! you rock! I don’t know much about this subject, but i just wanted to drop by and say helloooo!! you can erase this after reading it.. don’t want to mess up the blog thing. Un besoteee! :) keep up the good work! you rock!

]]> By: Justin Talerico http://palatnikfactor.com/2007/06/27/no-more-landing-pages/#comment-3161 Justin Talerico Wed, 27 Jun 2007 17:14:54 +0000 http://palatnikfactor.com/2007/06/27/no-more-landing-pages/#comment-3161 Glad you met up with Susan and Megan. Nice to have an ad:tech (albeit a small one) right in our own backyard. Absolutely right, landing pages convert much better than links to home pages. No argument there. What we're saying is that there's something out there that converts much better than even the most optimized landing page (or microsite, for that matter) We're evangelizing conversion paths: multi-step landing experiences that better match with respondent expectations, build trust and desire through segmentation and targeted messaging, and result in significantly higher conversions. They deliver 2-10x the conversion rate on identical traffic when run against optimized, longstanding landing pages. We have many clients who have proven this out. A mini industry is focused on optimizing within a sub-par box. Going outside of that box is both exciting and effective. Thanks for the interest. Glad you met up with Susan and Megan. Nice to have an ad:tech (albeit a small one) right in our own backyard.

Absolutely right, landing pages convert much better than links to home pages. No argument there. What we’re saying is that there’s something out there that converts much better than even the most optimized landing page (or microsite, for that matter)

We’re evangelizing conversion paths: multi-step landing experiences that better match with respondent expectations, build trust and desire through segmentation and targeted messaging, and result in significantly higher conversions. They deliver 2-10x the conversion rate on identical traffic when run against optimized, longstanding landing pages. We have many clients who have proven this out.

A mini industry is focused on optimizing within a sub-par box. Going outside of that box is both exciting and effective.

Thanks for the interest.

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