Digging For Diggs
April 12, 2007 by Pablo Palatnik
I did a small “case study†or project I guess you can call it from all the data and info I read about or people tell me about Digg.
I submitted various stories to Digg, Reddit, Netscape and had different result with each of the bookmarks depending on the stories of course. I chose to only focus on Digg this time and see what results I can get. I was never too successful with Digg but never played around with it too much either.
If you guys read the interview I had with Neil Patel, he said something that can really sum up the results you will get when using the social bookmarks for traffic, “You should focus on the social site that your target audience hangs out at. If your website is related to mortgages then you probably don’t want to target tech related social sites.â€
There are several things you have to understand to be successful in Digg.
1-You need to request friends on Digg and be active. If you don’t Digg stories, it’s hard that they will Digg yours as well.
2-You need friends who have a Digg account so when you launch your story, they can help you Digg, and the quicker you can get Diggs at the moment of submission, the more chances you have of hitting the homepage or at least just doing well traffic wise.
3-Understand the demographic!
Digg Demographic:
-12 & up
-Techies, Political, Entertainment
Let’s look at this moments top stories to get a quick idea:
-The 25 Best Beers In America
-Sony: 1,000,000:1 OLED TV on sale in 2007
-Bush to extend war tours for ALL soldiers?
-Top 7 Tower Defense Flash Games
Here are my results from the past 3 days from stories submitted:
-Google Launches Free 411 Service…Diggs: 3 Traffic: N/A not much at all really.
-X-Box Gamers Get Message With IM Diggs: 21 Traffic: 28 Visits
-28 Facts & Reasons Why The Apple iMac Rocks! Diggs: 24 Traffic: 118 Visits
**Keep In Mind: Some of the Diggs were “friendly Diggsâ€
